Advertising and Influencing

Non-fiction

Take a closer look at the persuasive language used by influencers and advertisers. Look at how degrees of possibility are created and the use of the subjunctive. Write persuasively and create blog posts.

The planning and resource documents for each session in this English block are free to all users.

Unit 1 Core: Introduction to features of persuasive texts and advertising (suggested as 5 days)

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Lesson Planning

SPaG: Grammar and Punctuation

There is no spelling and grammar presentation for this unit.

You Will Need

Essential Texts
Made You Look: How Advertising Works and Why You Should Know by Shari Graydon

Weblinks
Centre Parcs advert
Harringtons advert
M&S advert
Nerf advert

Unit 2 SPAG: Adverbs of Possibility & Modal Verbs: TV adverts (suggested as 3 days)

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Lesson Planning

SPaG: Grammar and Punctuation

Modal Verbs and Adverbs

PowerPoint

You Will Need

Essential Texts
Made You Look: How Advertising Works and Why You Should Know by Shari Graydon

Weblinks
BBC Bitesize: Adverts and Brochures
Darts advert parody

Unit 3 SPAG: Subjunctive form: Reliability of Sources (suggested as 2 days)

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Lesson Planning

SPaG: Grammar and Punctuation

Subjunctive Form

PowerPoint

You Will Need

Essential Texts
Made You Look: How Advertising Works and Why You Should Know by Shari Graydon

Weblinks
BBC Bitesize: What are reliable sources?
BBC Bitesize: How does fake news spread?
BBC Bitesize: Be Social Media Smart
BBC Bitesize: How to check a story

Unit 4 Composition: Influencing for good – Create a Campaign Blog (suggested as 5 days)

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Lesson Planning

SPaG: Grammar and Punctuation

There is no spelling and grammar presentation for this unit.

You Will Need

Essential Texts
Made You Look: How Advertising Works and Why You Should Know by Shari Graydon

Weblinks
BBC Bitesize: What are reliable sources?
Meet Skye the 10-year-old climate activist
Why do names and how they are pronounced matter?
Meet Molly the 16-year-old mental health campaigner
Lowri Moore's webpage and BBC article about her letter

Phonics: Code-Breakers

Code-Breakers is a synthetic phonics programme that teaches phoneme-to-grapheme correspondences (PGCs) in a systematic, child-friendly fashion.

Find out more about Code-Breakers
SPaG Presentations

Many Hamilton units come with interactive Grammar Presentations integrated into the overall teaching and textual context. Alternatively, these presentations can be used as stand-alone whiteboard sessions. Try your year group below.

Y1 Y2 Y3 Y4 Y5 Y6
Group Readers

Group Readers are charmingly illustrated short books written to facilitate reading and comprehension progression from Reception right through to Year 6.

R Y1 Y2 Y3 Y4 Y5 Y6

English Year 5/6 Spring Persuasive Writing